JSC “Illuzur Trade” is a Russian company that has been operating in the decorative cosmetics market since 2014. It specializes in the wholesale trade of perfumery and cosmetic products and is developing its own portfolio of brands targeting different consumer segments.
The company operates primarily in the Russian market. The brands’ products are available in federal retail chains — in particular, in “Letual” and “RIVE GOSH”...

JSC “Illuzur Trade” is a Russian company that has been operating in the decorative cosmetics market since 2014. It specializes in the wholesale trade of perfumery and cosmetic products and is developing its own portfolio of brands targeting different consumer segments.
The company operates primarily in the Russian market. The brands’ products are available in federal retail chains — in particular, in “Letual” and “RIVE GOSH”. Brands are also sold through marketplaces (Yandex Market) and online cosmetics stores (Scent, Eden Cosmetics, etc.).
A distinctive feature of the portfolio is the emotion

Why come to your stand

The exhibition will feature 3 brands:
1. YLLOZURE
A French brand founded in 2001–2002. It was already presented at the Cosmoprof Bologna exhibition in 2002 and entered the Russian market. It is positioned as **luxury** cosmetics with a focus on elegant everyday and evening looks.
2. POETEQ
French decorative cosmetics focused on **expressiveness, style, and modern trends**. The brand is built around the idea of self‑expression through color and texture.
3. LANDA BRANDA
A brand associated with **Sweden** and the Scandinavian philosophy of natural beauty.

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